Many organizations right from service organizations to manufacturing organizations, and ranging from a few employees to the entire workforce have efficiently implemented the practices of behavior modification.
The following points highlight the importance of behavior modification:
1. It can be tested effectively as it mainly concerns the observed behaviors.
2. New skills and behaviors can be inculcated among the employees by using various techniques of behavior modification and thus, the unwanted behaviors can be replaced with a set of more desired “behaviors.
3. The managers are capable of impacting and regulating the behaviors of the workforce of the organizations through numerous tools made available by behavior modification.
4. The techniques of behavior modification can be learned quite easily and thus, it can be implemented by managers with ease.